Service: Brand Identity Development – Basirah

Designing a complete brand identity that reflects your vision

Why do you need a strong brand identity?

A brand identity is not just a logo! It’s the visual personality that leaves a lasting impression on your customers. At Basirah, we understand that a powerful identity is the cornerstone of success in today’s competitive market—especially in the F&B sector (restaurants and cafés) across Saudi Arabia.

Our Brand Identity Design Services:

1- Strategy

- Defining the brand’s personality and tone
- Crafting brand voice and communication style
- Identifying target audiences with precision
- Developing brand values and mission

2 - Professional Logo Design

- Unique main logo that reflects your brand values
- Secondary logo variations
- Multiple formats and sizes for different uses
- Comprehensive logo usage guidelines

3 - Color System & Typography

- Selection of primary and secondary colors that represent your identity
- Complete font system (Arabic & English)
- Usage guide for colors and fonts
- Harmonized color combinations

4 - Visual Patterns

- Consistent branded patterns
- Custom graphic elements
- Guidelines for images and illustrations
- Complete icon system

5 - Social Media Branding

- Ready-to-use post templates
- Story and reels layouts
- Profile and cover designs
- Offer & discount templates

6 - Print Applications

- Business cards & stationery
- Letterheads and envelopes
- Catalogs and brochures
- Product packaging & labels

7 - Seasonal & Event Branding

- Seasonal identities (festivals, summer, winter)
- Event and promotional designs
- Identity updates for special occasions
- Branding for launches & openings

Our Brand Identity Design Process at Basirah:

01
Phase 1: Discovery & Analysis
- In-depth discovery session to understand your business
- Market and competitor research
- Defining brand personality
- Planning potential seasonal identities throughout the year
02
Phase 2: Design & Development
- Initial design concepts
- Refinement of selected design with full details
- Designing all brand applications
- Seasonal & event identity mockups
03
Phase 3: Delivery & Support
- Delivery of high-quality final files
- Comprehensive brand guideline document
- Post-delivery support
- Seasonal identity updates as needed

Frequently Asked Questions (FAQ):

Typically 2–4 weeks depending on complexity. Seasonal identities can be completed within a week.

Yes, we offer free consultations and detailed proposals with no obligation.

Absolutely! We have special packages tailored for startups with limited budgets.

Yes, we provide seasonal branding packages for all events and occasions throughout the year.

Simply contact us for a free consultation, and we’ll provide a tailored proposal to start our journey together.